In today’s era of advertising, buyers and consumers lack reliable information based on which they can differentiate between hype and fact, good offerings and bad offering and genuine price and undue price. The Informed Buyer provides you this reliable information, based on which you can make correct differentiation.
The Informed Buyer is a professional expert whose mission is to help you, the buyer, become an informed buyer, so that when you buy anything, you know what amount of material or services you are getting for the money that you are paying.
However, there is a difference between other sources of consumer information and The Informed Buyer. In addition to offering timely and correct information, The Informed Buyer also tells you how and on what basis you should compare two products or services.
The Informed Buyer provides you with the information on products and services from various consumer focused industries including Insurance, Mortgaze Lending/Loans, Investments, Real Estate, Travel etc. among many others. In order to facilitate easy understanding and searching of information, each sector is further divided into sub sector for example information on insurance sector is given under these sub-sectors: Life Insurance, Health Insurance, Auto Insurance, Home Insurance, Title Insurance, Travel Insurance, Business Insurance, General Insurance etc.
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